by Julie McElroy on February 3, 2012
The headline determines a reader’s next move. Will they continue to read or walk away?
The tricky part is coming up with a headline that is not boring, but instead captures your reader’s attention without being misleading or flimsy.
As a copywriter, active and compelling language play an important role in drawing your audience in for more. [...]
by Julie McElroy on January 24, 2012
Far removed from the days of typewriters, writers are faced with distractions right in front of their face as they write. The Internet.
As you are reading this right now, I bet many of you have multiple tabs or windows open in your browser.
Besides this one, I have eight other tabs open. Eight. Why? I don’t know. [...]
by Julie McElroy on January 23, 2012
Once you find good clients, the goal is to keep them. This seems obvious, but sometimes by raising your rates, you may lose even your best clients. But you can’t stay at the same rate forever if you want to maintain a freelance writing career. How do you raise your rates without scaring off your [...]
by Julie McElroy on January 18, 2012
When writing motivation is not there, writing articles can sometimes be a laborious task you avoid. If inspiration has not pulled up next to you as you sit down and write, facing a blank screen seems like a chore.
When you are a web owner or a freelance writer, creating web content is going to be [...]
by Julie McElroy on December 20, 2011
When writer’s block strikes, there are plenty of practical techniques to tap into when you are looking for blog content. I am sure you have seen dozens of blog posts on writer’s block, including a few on Inspired to Write.
Some of these methods include: using writing prompts, providing a top ten list, writing “a best [...]
by Mikki Hogan on December 13, 2011
Editor’s Note: This is a guest post by Mikki Hogan. Please read more about Mikki in the footer bio.
Putting together an eBook is far different from writing for the web. The style is different. The objective is different. The work load is different. For some the demand of an eBook is discouraging and a little [...]