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Does This Headline Make You Want to Read More?

by Julie McElroy on February 3, 2012

The headline determines a reader’s next move. Will they continue to read or walk away?
The tricky part is coming up with a headline that is not boring, but instead captures your reader’s attention without being misleading or flimsy.
As a copywriter, active and compelling language play an important role in drawing your audience in for more. [...]

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Pros of Social Media for a Writer

by Julie McElroy on January 30, 2012

Social media is a part of many people’s daily lives. Checking Facebook and Twitter several times a day is not uncommon. I recently wrote about the cons of social media for writers. I would also like to address the positive aspects of social media for writers.
Social Media Pros
In an attempt to cling to my strong [...]

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Cons of Social Media for a Writer

by Julie McElroy on January 30, 2012

Long before the Internet and social media, I was writing silly love poems in the back of my grade school notebook. No one ever read these and when I look back, they were pretty horrible. I am grateful that social media did not exist back then. I may have been tempted to share them.
In my [...]

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Keys to Having a Productive Writing Session

by Julie McElroy on January 24, 2012

Far removed from the days of typewriters, writers are faced with distractions right in front of their face as they write. The Internet.
As you are reading this right now, I bet many of you have multiple tabs or windows open in your browser.
Besides this one, I have eight other tabs open. Eight. Why?  I don’t know. [...]

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How to Raise your Freelance Rates

by Julie McElroy on January 23, 2012

Once you find good clients, the goal is to keep them. This seems obvious, but sometimes by raising your rates, you may lose even your best clients. But you can’t stay at the same rate forever if you want to maintain a freelance writing career. How do you raise your rates without scaring off your [...]

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Ten Article Writing Tips to Help You Succeed

by Julie McElroy on January 18, 2012

When writing motivation is not there, writing articles can sometimes be a laborious task you avoid. If inspiration has not pulled up next to you as you sit down and write, facing a blank screen seems like a chore.
When you are a web owner or a freelance writer, creating web content is going to be [...]

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