by Julie McElroy on December 16, 2011
Discouragement with a side order of doubt is often on the menu of a writer who hasn’t found her way yet. There are days when everything seems to be working against you – no clients, too many clients, or a simple lack of inspiration. Maybe as a fledgling writer, you have felt like giving up. [...]
by Julie McElroy on December 9, 2011
As the end of the year draws near, it is common to start rethinking about your goals – your personal life’s goals, your fitness and diet goals, and your career goals.
In the career sense, I am always thinking about my writing goals, but often times, they seem to fall to the wayside. Each year, I [...]
by Julie McElroy on November 22, 2011
As a new copywriter, I am taking in everything I can get my hands on to learn more about the craft. I don’t have a marketing degree, so anything I have learned about advertising and good copy is self-taught through informal education. My Psychology degree probably comes in handy, but zoning in on copywriting is [...]
by David Smith on September 26, 2011
Editor’s Note: This is a guest post from David Smith. Please read more about David in the bio footer.
Market research is a vital part of starting up any business, and continued success for existing businesses. It may seem like a mystery or something that is hard to do, but it basically boils down to smart [...]
by Julie McElroy on September 21, 2011
It is not always easy to come up with original, substantial content for your blog on a regular basis. Life gets busy, other things may be pulling you in a different direction. Keeping regular content on your blog is important not only to satisfy the search engines, but to keep readers coming back for more. [...]
by Julie McElroy on August 22, 2011
Not all creatives are created equal. While I know of people who can play an instrument, paint, write, and take amazing photos, many creative people are not the jack of all trades. I think this is especially true with writers. We claim to master the art of creative writing, but can’t do much more than [...]