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5 Reasons to Have Guest Posts on your Blog

by Julie McElroy on June 9, 2009




There are times a blogger will post writing from other bloggers on their site, referred to as a guest blog or guest post. This is an option some bloggers have never considered, while others use it quite frequently. Ultimately, the manager of the blog makes a decision to supplement his or her own writing.

There are many reasons for this and guest posts can add value to your blog. One big reason a blogger may ask for guest posts is that he or she is going on vacation or is just overwhelmed with other things in life.

I am going to Croatia for two weeks on a mission trip and at first, I thought my blog would be neglected during this time. Then I considered asking for guest posts while I am gone to keep my blog going and my readers coming back. After thinking about it, it seemed like the perfect solution. Not only will my blog stay active, but there are some other rewards as well.

Exposure to your Blog

By having other bloggers write a guest post, you will open up your blog to many other readers that follow your guest's blog or that blog's niche. In addition, with new material and new SEO keywords, you may gain new followers to your blog. Depending on the popularity of the guest blogger, you may bring in a whole new audience. By networking with other writers, you are giving your blog more exposure.

Establish Relationships with Other Bloggers

By asking others to write a post on your blog, it gives them exposure and a link back to their blog. This is a great way to establish relationships with other writers on the Internet. Building relationships with other bloggers further develops your reputation on the Internet and can be beneficial in the blogosphere. In the future, they may ask you to write a guest post for their blog. Building relationships and providing exposure for others is simply a nice thing to do for your fellow bloggers.

Meet Others in Your Niche

In addition to building relationships with others, you will connect with bloggers in your own niche. When you ask for guest blogs, try to keep the posts aligned with your blog's theme. I wouldn't just ask anyone to write a guest post. While searching for people to write guest posts, you will meet others that are in your niche. This can give you an idea of who else is blogging about your topic.

Gain a Different Perspective

There may come a point you are simply fresh out of ideas. It's true. It can happen. Or your readers may just be tired of reading your same old thoughts. Everyone has a different writing style and a different writing voice. The topics may be fresh and stimulate your mind for future writing. Gaining a different perspective can ignite the creative spot in your mind and help you get back into the writing groove.

Allow Yourself a Break

If you are busy with other life's plans, are going on a vacation, or just need some fresh inspiration, it may be nice to take a break from blogging for awhile. All writer's could use a break to recharge and come back with fresh ideas. Having guest posts can allow you to do that. So go ahead and take a break and return to post new perspectives on your blog. You will find it to be a rewarding experience!

This will be the first time I have had other bloggers submit posts on my site. I am very excited and I hope you all continue to read.

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