Guest Blogging Horrors and How to Survive Them

Guest blogging is a natural way of getting backlinks to your own blog. It helps you to become popular as a writer as well as an expert in your niche. However, you often face worst horrors while carrying out the blogging job. Here are great ideas to overcome these challenges.

Think of the topic

The first step in guest blogging is to think of the topic. Before you ask a blogger for the permission to post on their site, you should have an idea of what you want to blog about and what would be the headline of the article.

While coming up with topic ideas, make sure it has something to do with your product. If you want to add a URL of your website or say something related to your business, you should be blogging about a topic that somehow relates to the page you are linking to. If you just want to guest post to become popular on the Internet, then try to come up with ideas about which you have expertise. This helps your post to be of high interest to the readers.

Choose a quality blog to post on

Once you have chosen the topic, you need to contact the blog owner of the blog where you wan to post on. This is one of the biggest horrors of guest blogging that many people face. It may be difficult for you to choose a quality blog to post your article on. Also, you will not know how to contact the blog owner.

Choose a blog that receives high traffic every month. This results in more people reading your content and visiting your site. It is important to find the blogs that are relevant to the topic you are interested in blogging about. Consider general topic for your article such as lifestyle, finance, fitness, health, hobbies, etc and choose the top blogs that specialize in that niche. Also, you need to find out if these blogs accept guest posts. If they do, they usually have a page that carries the blogger’s guidelines. Go through these guidelines carefully before contacting the blog owner.

Before submitting your post to the blog owner, you need to do some research to get your topic approved. First, read the articles posted on that blog to get hang of the writing style, comment on several posts so that you become more familiar to the blog owner. Finally, submit your topic to the blog owner.

Editor’s Note:  Please read the guest post guidelines on the blog you choose. The blog owner includes these for a reason, so take the time to follow them.

Writing a quality guest post

This is yet another horror of guest blogging. When writing a post, follow a style that matches with the blog. Write as per the word count limits suggested by the blog owner, and make sure you edit the post several times to see that it is free from spelling and grammar errors. Create the article in such a way that keeps the reader engaged till the end.

Researching

The biggest challenge that many guest bloggers have in writing a quality post is completing their research. If you choose a topic that you are already aware of, then, you don’t have to do much research. If you still require to research, collect quality information on the topic and use them to compose your article in your own words. Don’t copy from other sources and never post an article that has been published in some other sites. This causes SEO to reject your guest post.

Respond to the readers

The final problem is that many guest bloggers fail to respond to the readers after the post is published. Keep in touch with the readers by regularly responding to their comments. This helps in promoting your post.

Are You A Journalist or a Blogger?

News

News (Photo credit: Wikipedia)

For some of you, every morning after you wake up and are done with what you need to do to feel fresh, reading a newspaper is inevitable. The advent of news channels and news websites does not take away the satisfaction of reading news in print.

Some people don’t believe a piece of news (even if it runs on channels the whole day) unless they see it in print.

Blogs, though relatively new and with seemingly similar content to that of a newspaper, carry writing styles that are very different from the ones seen in newspapers.

Journalism Vs Blogging: Showdown

1: Tone

Open any newspaper. You’ll never find a report that begins the way this post does (or all posts in any blog, for that matter).

Journalists are very formal in their writing. Blogs, on the other hand, carry content written in a very conversational tone. While reading a blog, you feel as if the writer is actually sitting in front of you and talking to you.

You do understand what I am saying, don’t you?

2: Language

 In a newspaper, you will not typically find a reporter using casual language. That is a strict no-no. Newspaper is serious stuff.

Well, so are blogs. However, bloggers believe that irrespective of the language they use, serious stuff will be serious. That does not mean that they’ll crack jokes or use humor while writing serious stuff. But, they will address YOU.

3: Purpose

Consider this – a well-known actress and a married director were seen coming out of a hotel in a disheveled state.

This is news that gives rise to the purest form of gossip – one that gossipers don’t ask to be kept secret!

A newspaper will just report the story, with all the facts – the name of the hotel, the name of the manager of the hotel, the personal history of the actress, the state of the director’s marriage, the number of the room they stayed in, the name of the bus-boy who served them – everything.

But you can trust a blogger to turn this into a piece that will have you all guffawing upon reading. A blog’s purpose is to entertain while informing. A newspaper’s is to inform – and only inform.

4: Length (or breadth)

Ever seen a newspaper article that runs for more than 500 words? You might have, but they are rare. This is how it works – if it is not a special story (they are the ones that carry the reporter’s name and are always the brainchild of that reporter), then it is an assigned story. Assigned stories are events that are covered by every newspaper, thereby making it non-exclusive. In most cases, newspapers are told of events a few days prior. The bureau chief, or the assistant news editor, or the beat editor assigns reporters to cover that event.

The conversation goes something like this:

Editor: Listen, there is this event tomorrow. You got to cover it.

Reporter: Ok. Dated or not?

Editor: Dated

Reporter: OK

Editor: I want a 300 word report on it. Not a word more.

Reporter: OK

The reporter goes, covers, and files a 300-word story that gets edited (at least thrice) and comes as a 200-odd worded piece.

A blogger, on the other hand, can write a 4,583-word blog post and no one will say a word (pun intended).

5: Topic

A blogger can write about anything that suits his fancy. His next-door neighbor’s new dog, his wife’s/girlfriend’s new hairdo, the Greek economy, the strength of the US dollar – just about anything.

When a reporter wants to do a special story for a newspaper, he has to ensure that it has some news peg.

For example, if he wants to do an in-depth story about the increase in wife-swapping cases and how it is affecting the society, he can do it if some such instance comes into light. One reporter did such a story way back in 2010 when a new show about swapping mothers was to be televised.

6: Source

Ever seen some information in a newspaper that does not say where the information was received from?

Reporters, while stating facts and information, HAVE to credit the source. Like, police inspector so-and-so, with the so-and-so police station, said so-and-so. If they have gotten information from some report, they need to name the report.

Blog writing, on the other hand, does not require any such source. Most bloggers tend to link to the source while some don’t reveal where they got the information from. Either way, blog writing does not require presenting the source (citing source increases credibility of the post though).

Over to You:

Are there any more differences you can think of? What style of writing do you prefer? Let me know via comments.